KUL Contour
$45,472 collected in 30 days from $3,052 in ad spend
30 days
$3,052
Ad spend
30 day campaign
32
Bookings
30 days
$20.62
Average cost per lead
campaign average
$45,472
Revenue collected
30 days
The Challenge
KUL Contour needed booked appointments, not more leads to chase. Lead volume looks good on a report, but it does not fill a calendar. The job was to turn ad spend into confirmed, deposit backed appointments that actually showed up.
What We Did
We ran the Growth Now Method: one offer built to convert (a $99 slimming and toning session), direct response ads to put it in front of the right people, and our team following up on every lead for a full seven days. Every appointment was booked with a deposit at the time of booking, so the calendar filled with people who had committed. KUL Contour’s only job was to close.
The Results
$3,052 in ad spend produced 32 bookings in 30 days, every one secured with a deposit, at a $20.62 average cost per lead, collecting $45,472 in revenue, a 1,390 percent gross return, on a $99 slimming and toning offer.
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Open the PDFWhy the bookings actually show up
Most clinics run about a 50% show rate. Half the calendar walks. Our clients run around 95%. Two things drive it.
We collect a deposit at booking, so every appointment has money attached before the door opens. Then a seven day follow up system keeps the appointment in front of the client until they arrive.
Deposit plus follow up. That is why the calendar holds instead of leaking.
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